Users are moving away from desktop and toward mobile. The first question you must address is where you want to put your energy and, in some cases, advertising dollars. According to Pew Research: 88% of 18- to 29-year-olds indicated that they use any form of social media. Before looking towards the future, let’s take a moment to see what the social media landscape looks like currently. Where Do You See The Psychology of Social Media Going in the Future? THE EVOLUTION OF SOCIAL MEDIA. The Benefits of Different Social Media Platforms. Have you ever given perfume as a gift? When looking to the future of Social Media, you will need to consider the following: Tribes - We as humans, by nature, are social despite the many years spent relying on mass marketing. Would you ever give perfume as a gift? ... Bryan Lufkin is the editor of Future Now for BBC Future… In the fourth quarter of 2015, something remarkable occurred. Technology enabled us to consume a different kind of content and more importantly, to create content. A person will wake up in the morning, and the first thing they will do is check their social media accounts. Movies portray habits that are unhealthy as ‘cool’ or ‘mature’, forcing kids to be at par with cliques who use media as a tool to manipulate vulnerable kids of the sort. — TheBlaze (@TheBlaze)1607527352.0 Social media is already ingrained into the lives of many Americans. What do you think is the biggest challenge for publishers in the next 10 years? “For us right now, media planning is dead. “As media capabilities continue to expand, … Customized user experiences is the future of mass media. I think the way technology is being developed now is oriented towards using people not as the customer but as the data point. In the last 10-15 years, technology has changed human behavior more than ever, and it will change us even more in the future. Do you wear perfume? The emotional impact social media can have on an individual is enormous. Historically, media planning has been the art and science of connecting with consumers through proxies such as publishers. Media will interact with us in dynamic ways on all platforms. The trends that shape the future of social media drastically affect other elements of the digital world, specifically in terms of marketing. I’m very concerned about our dependence on social media. The future of media is changing seemingly every day. Most of our clients are focused on audience. It can and should be classified as an addiction. A more personalised, digitised, slicker and quicker future awaits for the world of advertising, writes Amy Kean of Havas Media Virtual reality … Most television of the future will still reach homes through cable lines that are already in the ground, media executives predict. Currently, there are over 1.96 billion social media users in the world, and that number is expected to grow to 2.5 billion by 2018. Borrowing Describe what you think the reality will be in 2025 when it comes to the overall public perception about whether policy makers and corporations have struck the right balance between personal privacy, secure data, and compelling content and apps that …  Offering viable opportunities for business is what I think is the future of social media. Just like gamers playing WOW today, we will all become a part of a virtual world unknown to … The future direction of social media as it relates to emerging technologies really can’t be quantified, because the sphere of potential is limitless. Do you feel social media is more of a positive thing, or more negative thing? What Social Media’s Evolution Means For You. Public to private. That share falls to 78% among those ages 30 to 49, to 64% among those ages 50 to 64 and to 37% among Americans 65 and older. We will be using social media as a way to have conversations and build a … I think probably consistency. Artificial intelligence (AI) has forever … By changing our way of consuming content, it will change traditional media as well. AI will play a greater role in driving campaign decisions. ... What challenges do you think are in store for the human race? June 6, 2012 Link Copied. Social media has taken the world by storm. While many of us active on social media networks today would like to think it’s a recent phenomenon, the reality is that social media’s been around in various forms since the beginning of the Internet (and before.) Information / Knowledge media The most powerful change in media is the rapid growth of user-generated content. Do you think Texas' Supreme Court case will overturn the results of the election? Having a strong social media policy in the workplace is key here so that employees are made aware of what they can/ cannot post as an employee. But I think it is obvious that as technology changes social media will become more accessible to more people around the globe. Trends are here, ladies and gentlemen. Your engagement will increase. The Matrix-like future: Movies, games, TV all blur Do you think retailers have any obligation to get politically involved to revive the middle class? We are the data. How can Social Media affect you? “Social media is more of a doorway to the rest of the campaign. To be honest, it pains me to see how the print side of things has declined in recent years. 2. STEPHENS: I think the onus is more on consumers to get involved. When you’re publishing a weekly or a monthly magazine title you … I think as we look out at our future, we imagine some of the features that are in SVOD services are going to be in our expanded sense of what a network means. The Future of Print Media. How so? Richard Ting. “The future involves the viewer in an interactive way like never before. The media can influence one to do things that aren’t moral, like getting into substance abuse. Matt Erickson, Marketing Director at National Positions. We are what brings in the advertising revenue for social media companies. Especially as Millennials & Gen Z grow up - who have basically live their lives on social media platforms - begin to run for higher office. Do you like perfume? And if you think about how digital media has evolved, it makes a lot of sense. There are more and more social media sites popping up, each with its own advantages and disadvantages. Social media should be no different than other methods of marketing and communications…control the message. Many social media platforms are starting to cut back on the organic visibility of … Traditional media will stay and will not die, but it will have to change and evolve. Social media  for example has been used by businesses to advertise or rather  market their products . You have to consider several criteria when making this decision. Next you read content or watch an ad, imagine have the music and video tailored to your preference. In a space where facial recognition software and machine learning can integrate with open data sources (or social media profiles), the viewing and consuming of art and media will transcend the one-way exchange of information and ideas in favor of a highly customized viewer-specific multi-sensory experience. How much money do you spend on perfume? Do you think this will affect future elections? 11-18: What do you think is the future direction of social media? We see changes every day; we change every day. ... We want to hear what you think about this article. In fact, it was one of … Listening to your song or watching your favorite actress is an immediate hook. You get your hard-core supporters to follow you on Twitter and Facebook, and the … Perfume . This post was updated on October 24, 2018 to reflect the industry changes that have occurred since. Why Mobile Will Dominate the Future of Media and Advertising. Social media referrals are overtaking search.  Explanation:  The online world has proved to provide more and more support to businesses. Do you think social media will become more popular in the future? Pay-only visibility. 3. The future of mass marketing is far less clear, but nothing to lose sleep over. Having been in the newspaper business for two decades, questions are often directed at me about the future of print media. It’s no secret that pretty much every thing we do on the Internet is memorialized & accessible. The TV will merge with digital, th… User-Generated content brings in the future forever … the EVOLUTION of social media can have on an is. The viewer in an interactive way like never before media has evolved, it pains me to see the! 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